Make your business come alive on Facebook by creating a business page. This will allow you to attract people who are interested in your service or products. It’s one thing to attract traffic to your site, but another to attract high quality consumers to your business. High quality consumers are those who are actually looking to purchase or pay for the services your business offers. If you are attracting lots of traffic but lack purchases, Facebook can help you reach the right consumers for your business.

You want to begin by starting a Facebook page for your business. Luckily, Facebook has made this easy by walking you through the entire process. You enter your business details and contact information and begin posting content. Since pictures and videos capture attention more than plain text, you will want to use a combination for each post.

Once you have your business page established and at least 10 posts, begin having one-on-one chat conversations with customers. Invite your customers to like your page and encourage them to share your posts on their Facebook walls so that the word gets around.

Remember to keep your posts current and tailor them to the needs of your customers. It is also an easy way to share updates with your customers. Always remember your Facebook page is an extension of your business. You will want to be authentic and include content that will excite your customers.  

You will want to respond to posts and comments from customers as quickly as possible to show you are interested in what they have to say. If you post regularly meaning three times a week or more it will help maximize your exposure. It allows customers to “like” and “share” your posts, giving you further marketing potential with new clients and customers.

Always avoid posting quick and thoughtless posts. Facebook users are intelligent and they can tell when businesses don’t really care and are just there to spread their news as quickly as possible. What you do want to do is put thought and meaning into your posts and always include a picture, video with text explaining what the customer is viewing. Get started using Facebook to promote your business and reach out to customers.


Wilson AlvarezWil 2015 is a Technology Evangelist residing in Miami, Florida. With extensive knowledge in the field, he has aligned himself with the ultimate resources, blogs and aggregates them via this medium & shares them within his tribe. Gallup says: “He is an Activator, Futuristic, Relator, Ideation and WOO!” If you are interested in taking your business to the next level via his Platform Builder Technology, info@wilsonalvarez.com may be the key to that path. You can just dial 305-Computers as well.